We are proud to be able to help Lancôme with creating awareness of their 4 product campaigns during 2023. The campaign has a duration of one year and showcases 4 different products throughout the year. Our 3 creators Freya Bryndorf, Mathilde Burgaard and Mikkel Lynge each show the different products each their own way from “mascara hacks” to “my summer skincare routine” so that the campaign feels natural to their audience and their existing TikTok universe. All while incorporating the Lancôme brand vibe.